I think Google made a huge mistake with RSS, and that's why the others are rushing in to try to be the new king of news on the net. Their excuse, imho, is as silly as it would be if they cancelled GMail because people are texting more. Google killed Reader because they're a big ouija board
with internal politics, just like every other big company. They made a mistake. The mistake was getting into RSS in the first place, when they didn't have a love of news. They were rudderless. No sense of direction. The fairest thing they could do with RSS is what they did, get out. I often wonder why people take jobs as CEOs of companies that make things they have no passion for. Same idea. Google did not love RSS. So they shouldn't have tried to own it. Once that dawned on them, the only rational answer was to transition out.